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Florida Breastfeeding Coalition President, Joan Meek, M.D., speaks out for breastfeeding on Orlando Channel 6 News click here to view
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Florida has 2 New BABY FRIENDLY Hospitals
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Naval Hospital (NH) Jacksonville Commanding Officer Capt. Lynn Welling addresses nearly 50 patients, hospital staff members and guests Oct. 13 during a media availability at the hospital announcing NH Jacksonville's receipt of the international Baby Friendly certification while Northeast Florida Breastfeeding Collaborative Chair Heather Huffman and Glo Scurry-Smith, representative for Florida Lt. Governor Jennifer Carroll look on. Baby Friendly USA is a global initiative sponsored by WHO/UNICEF. To receive this designation, medical facilities must illustrate commitment to supporting a mother's decision to breast feed and ultimately helping reduce the risk of common childhood infections, asthma and diabetes through the successful implementation of the recommended ten steps of a comprehensive breastfeeding program. While more than 20,000 facilities have the Baby Friendly designation worldwide, only 119 facilities have been certified in the United States. Along with being the first hospital in Northeast Florida, NH Jacksonville is the third military facility in the U.S. to receive this distinction.
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The Joint Commission's award-winning patient safety program announces SPEAK-UP for BREASTFEEDING!
     Click here to go to page with brochures and posters. English brochure opens
clicking on download button. Brochures must be printed on legal size paper.
Press Release click here.  There are NO copyright or reprinting permissions required for the Speak Up materials or copy. In references to the materials or copy, we do ask that The Joint Commission be credited as the source for the materials or copy.  Click here to listen to Podcast

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The Surgeon General’s Call to Action to Support Breastfeeding
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On January 20, 2011, Surgeon General Regina M. Benjamin released The Surgeon General’s Call to Action to Support Breastfeeding in the Jack Morton Auditorium at The George Washington University.  http://www.surgeongeneral.gov/   

The Surgeon General's CTA is aimed at better supporting mothers who choose to breastfeed by education and by removing the barriers that hamper successful breastfeeding in our society.
(at about 16 minutes there is a problem with the sound, but keep listening it only last about 1 minute)

The Florida Breastfeeding Coalition is already working on several of the steps outlined in the Surgeon General's CTA.
Surgeon General
Regina M. Benjamin, M.D.
Joan Meek, MD, MS, RD, IBCLC, FBC President & USBC Past Chair is third from the left of the Surgeon General





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United States Breastfeeding Committee Publications



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Healthy People 2020 Objectives Target Improved Breastfeeding Support
Florida Breastfeeding Coalition joins the United States Breastfeeding Committee and others in applauding the U.S. Department of Health and Human Services new objectives for Healthy People 2020, which include several new goals for providing support for breastfeeding families. The new 10-year goals and objectives for health promotion and disease prevention in the U.S. were unveiled today in Washington, D.C.  Among the new targets for breastfeeding are the following new goals in the Maternal, Infant, and Child Health category:
MICH-22: Increase the proportion of employers that have worksite lactation support programs from 25% baseline to 38%
MICH-23: Reduce the proportion of breastfed newborns who receive formula supplementation within the first 2 days of life from 15.6% baseline to 10%.
MICH-24: Increase the proportion of live births that occur in facilities that provide recommended care for lactating mothers and their babies from 2.9% baseline to 8.1%.
In addition to these breastfeeding support goals, Healthy People 2020 raised the targets for breastfeeding initiation, duration, and exclusivity, establishing goals to increase the proportion of infants who are breastfed:
MICH-21.1: Ever from 73.9% baseline to 81.9%
MICH-21.2: At 6 months from 43.4% baseline to 60.5%
MICH 21.3: At 1 year from 22.7% baseline to 34.1%
MICH 21.4: Exclusively through 3 months from 33.1% baseline to 44.3%
MICH 21.5: Exclusively through 6 months from 13.6% baseline to 23.7%
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